As a core member of INNOCEAN’S Experiential Department, the National Manager leads a cross departmental team to ensure the delivery of experiential and sponsorship marketing projects with high quality service, so that all client needs are met on time, on scope and on budget.
The primary purpose of this position is to lead the operational and logistical support for the Genesis Product Specialist Program from the position of overall account lead. The National Manager will drive the group’s initiative projects related to the Auto Shows National Product Specialist and Brand Ambassador programs. Along with planning and executing events, managing travel schedules and booking for 23+ product specialists will be part of the overall job function, as will identifying, recruiting and training new and current Product Specialists. The National Manager will be required to work on special projects, maintaining project plans, tracking completion of program deliverables and other project milestones, as well as various other client requests.
Working closely with the Director of Experiential for the Genesis brand, the National Manager will be tasked with overseeing the Genesis brand Product Specialist team, and their respective duties across all Genesis Auto Show and Experiential activations.
Principal responsibilities include leading the team in developing and executing a season-long staffing plan for the Genesis product specialists, budgeting, pre and post-event communication, reporting and working cross-functionally with other internal agency departments supporting the programs, including the National Manager for the Hyundai Product Specialist team. Working closely with the Promotions Director and team, this person will act as a key client point of contact and oversee the day-to-day management of the program.